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Written by UIM
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Tuesday, 02 May 2006 19:00 |
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Kellogg Canada, the leading manufacturer of nutritious, ready-to-eat cereals in Canada and Dairy Farmers of Canada, the national policy, lobby and promotional organization representing dairy farmers of Canada have (come/teamed-up together) on Kidz Count, a fun program designed to get families cycling towards a healthier, more active lifestyle. Children and their families will be able to count their cycling mileage using the free Kidz Count Cyclometres available in over 1.8 million specially marked boxes of Kellogg’s cereals and kick off the Kidz Count Cyclometre initiative.
Accompanying the Kidz Count (Cyclometre) challenge is an interactive, educational website located at www.kidzcount.ca. The website, created by UIM, allows children and their families to record their cycling mileage and compete against other families for a chance to win the Grand Prize of a family cycling trip to one of three trail destinations of their choice or one of two grand prizes for a Family set of Raleigh Bikes. The website also contains five virtual Canadian bike trails including The Canol Heritage Trail (Yukon) and the Gatineau Park Trail (Ontario)) to which competing families will be able to tour as they enter their cycling kilometers in the challenge. Children can enter alone (with parental permission), or as a family to reach their fitness goals and compete against each other for added motivation. For every 30 kilometres cycled, website registrants will earn a contest ballot for one of the three (grand prizes) described.
In addition to logging in, registering their kilometers traveled and entering ballots for the grand prizes, competing teams can also: enter their fitness goals; check out healthy active living tips when they visit the Active Zone; check out their trail report card to see how many ballots they have earned so far and; visit the Adult v.s. Kidz board to find out how the rest of Canada is doing. Educators can also make use of the Kidz Count website. Visit the Active Zone section for links to other sites that share lesson plans, activity sheets on healthy eating, active living and positive self-esteem, recipes, nutrition basics and much more.
Canada’s Physical Activity Guides for Children and Youth recommend spending at least 30 minutes or more per day being physically active. The goal is to increase activity gradually, until 90 minutes of physical activity daily. The Kellogg’s and Milk Cyclometres and the www.kidzcount.ca website will make it more fun for children and families to use their bicycle, reach these recommendations and encourage families to make a lifelong commitment to active, healthy living.
For contest details, please visit www.kidzcount.ca. |
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Written by UIM
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Sunday, 30 April 2006 19:00 |
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Loblaws is committed to a major leadership development strategy across its various banners and divisions. The purpose is to ensure they have the appropriate leadership capacity and capability recruited, developed and retained to continue growing and mobilizing the changes in the business over the next few years. The Loblaws/One Company project involved the development of an online 360 assessment to capture, process, and output data provided by participants. It included a workspace for users to log in and access the assessment, as well as an administration area to manage the program and track results. |
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Written by UIM
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Wednesday, 05 July 2006 19:00 |
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You could be 15 seconds away from $1 Million! www.clickwatchwin.com
It doesn’t get any easier than this: visit the site and register to gain access to a gameboard. CLICK a square, WATCH a 15-second clip, and qualify to WIN big prizes. UIM assisted in the development of this unique contest site, which has achieved massive traffic in the first couple months of its launch. UIM is pleased to have been a part of the development of this unique online contest and are excited to see the program grow as it becomes increasing popular among entrants.
The contest targets everyone, from professionals to students to parents to YOU. Anyone who likes winning great stuff and do it in a simple and fun way, this site’s the place to be. Open daily and giving you up to 1,000 plays per day, visit www.clickwatchwin.com today for your chance to win some great prizes. |
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Written by UIM
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Sunday, 12 November 2006 19:00 |
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The Niagara Wine Auction: A fest of Epicurean Delight
UIM launches the Niagara Wine Auction website for an event that promises to be a weekend like no other. This inaugural celebration of Ontario wines is a three-day pleasure-filled experience to raise funds for Toronto’s SickKids Hospital and the St. Catharine’s General Hospital Pediatric Division.
Hosted by Ontario native and internationally renowned actor, Dan Aykroyd, the festival will highlight the richness and savour of the region’s finest wines and cuisine. The weekend commences with a reception and dinner providing guests with a blend of fine foods prepared by resident and celebrity chefs and deliciously crafted wines by Ontario winemakers. The silent and live wine auctions take place on Saturday, June 23rd amidst a vibrant garden party, where unique and priceless wine packages, merchandise and getaways will be made available.
Following the auction, guests are invited to join a “who’s who” in food, wine, entertainment and media to honour Niagara-on-the-Lake wineries while raising funds for children’s hospitals. The gala will include a gourmet five-course meal complete with entertainment. On Sunday, June 24th, there will be a casual brunch to cork the festivities with a Shaw Festival matinee performance, staged at one of Canada’s most reputable play-houses. Come treat yourself to a weekend of epicurean delight and support the SickKids Foundation and the St. Catharine’s Hospital.
SickKids Foundation is an organization built on donor support that envisions the health of all children. Their goal is to strategically invest in research and training programs that have the potential to improve the health of children in Canada and around the world. SickKids Hospital is one of the four leading children’s hospitals in the world; renowned for its patient care, education, research and advocacy. Its success is made possible by donors and community support.
For more information about the SickKids foundation and the Niagara Wine Auction visit the website at www.niagarawineauction.com.
User in Mind Internet Solutions (UIM) is a Toronto-based, Web Development firm founded in 1998, specializing in Online Marketing, Website Development and the Implementation of e-Learning initiatives and diagnostic tools. The guiding philosophy behind all UIM initiatives is a focus on the end user. The company provides Internet-based solutions to an international clientele in support of building relationships, strengthening brands, facilitating business and expanding organizational knowledge. |
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Written by UIM
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Tuesday, 31 October 2006 19:00 |
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UIM launches next generation of Meal Exchange website - www.mealexchange.com
UIM Internet Solutions is proud to announce the launch of the new and improved Meal Exchange website (www.mealexchange.com). With a renewed focus on increasing the span of the Meal Exchange, UIM has created a student and partner centric website to help address local hunger issues. The new site pairs the existing Meal Exchange initiative with several exciting opportunities for youth innovation to stir social change. Through design and content, the Meal Exchange website effectively showcases existing projects while allowing much of the focus to be directed new commitments. The site provides the necessary tools for promoting education amongst those who are less aware of the facts and social impact of local hunger. The expanded mandate of the Meal Exchange seeks to develop young community leaders and Canadian citizens, in order to affect change in their own backyard.
UIM actively supports various non-profit organizations through our services in providing comprehensive web solutions for these groups. Non-profit organizations have very important message to communicate to the public, media and their constituents and communication through the internet is crucial to this accomplishing this objective.
Meal Exchange is a national student-founded, youth-driven, registered charity organized to address local hunger by mobilizing the talent and passion of students. Since 1993, their programs have been run on over 50 campuses across Canada and generated donations of over $1.3 million dollars worth of food or 534,000 meals to address local hunger.
User in Mind Internet Solutions (UIM) is a Toronto-based firm founded in 1998. The company provides Internet-based solutions to an international clientele in support of building relationships, strengthening brands, facilitating business and expanding organizational knowledge. The guiding philosophy behind all UIM initiatives is the role of the end users, to whom each project is directed. |
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